Inside Sevin Nyne Launch Party

May 1, 2009 by Arieanna  

Inside Sevin Nyne Launch Party

Creators of the now-laucned tanning mist Sevin Nyne, Lindsay Lohan and Lorit Simon, appeared yesterday in the Santa Monica Sephora store to talk about their new product. Nobody has put together an article yet, so I’m not sure what they said, but it looks like there was a product demonstration stage to the event:

I also dug up two recent reviews of Sevin Nyne – one from Allure (”pretty good!” results) and one from Washington Post (who didn’t like the smell).

Lindsay Lohan at Sephora Sevin Nyne Launch

May 1, 2009 by Arieanna  

Lindsay Lohan at Sephora Sevin Nyne Launch

Looking tanned herself (from the Hawaii sun, not her self-tanner), Lindsay Lohan returned from her vacation to LA for the launch of her tanning mist, Sevin Nyne, which is available at Sephora stores as of today.

It’s also been revealed that the older man who took Lindsay to the tide pool in Maui, Ben Holz, is just friends with Lindsay. Apparently they are mutual friends with Woody Harrelson, who asked Ben to show Lindsay around the island.

Lindsay Lohan to Appear at Sephora Launch

April 30, 2009 by Arieanna  

Lindsay Lohan to Appear at Sephora Launch

Lindsay Lohan’s self-tanner product, Sevin Nyne, has been available online at Sephora.com since earlier this April. On May 1st, the product will be available in Sephora stores, and a launch party is set to be held tonight back in LA!

I don’t know any details of the event, and Sephora doesn’t list it on their site, aside from the fact that Lindsay & Lorit Simon (co-creator of the product) will be at the launch at the Sephora Santa Monica store at 6:30pm (be way earlier!). I just heard about this event now, it wasn’t well publicized, so you may not …read more

Sevin Nyne Consumer Reviews

April 16, 2009 by Arieanna  

Sevin Nyne Consumer Reviews

Lindsay Lohan’s latest new product, her Sevin Nyne tanning mist, is now available from Sephora.com!

Sevin Nyne Tanning Mist, the first in the Sevin Nyne product line, sells for $35. It uses only natural ingredients, with an airbrush-style application.
The mist began selling online yesterday, with 5 consumer reviews already! Only one person found the mist a little sticky and orange, while the other 4 reviews were very positive. One person gives it “25 stars”, saying it’s not orange or streaky, with a great price. Another consumer, also a redhead like Lindsay, says the mist looked very natural on her and smells …read more

Sevin Nyne Tanning Mist – Preview

April 3, 2009 by Arieanna  

Sevin Nyne Tanning Mist – Preview

Sephora has previewed the bottle design for Lindsay Lohan’s upcoming tanning mist, Sevin Nyne, which will be available for order online on April 15th and in-store on May 1st. Lindsay began promotions for the new tanner Wednesday at Chateau Marmont, though no photos have been released from the event. Ali & Dina were there, and celebrities, including Natalie Portman, came by to check out the new product.

The tanning mist uses only natural ingredients, with caramel, Chardonnay extracts, gogi berry (an antioxidant) and a sugar-coconut base. The airbrush-style mist makes it easy to apply with a streak-free result. Even the scent …read more

Yes, Lindsay Uses Sevin Nyne

April 2, 2009 by Arieanna  

Yes, Lindsay Uses Sevin Nyne

Following stupid rumors that Lindsay Lohan has been frequenting tanning salons instead of using her own soon-to-be-retailed Sevin Nyne tanning mist, Lindsay’s rep has put out another statement:
“She uses her own tanning products.”
And I think we can tell the difference. Lindsay looks much more naturally glowing and streak-free than she ever did on previous tanning products. Lindsay’s partner in the product, Kristi Kaylor, says:
“Lindsay only uses Sevin Nyne. As well as perfecting the solution with our lab and choosing the scent, Lindsay named the product, art-directed the visual components and has been involved every step of the way. Lindsay …read more

Sevin Nyne Tanning Mist Coming Soon

March 18, 2009 by Arieanna  

Sevin Nyne Tanning Mist Coming Soon

Lindsay Lohan’s much-anticipated new line of bronzing products has announced the first product – Sevin Nyne! The Sevin Nyne self-tanning mist is coming soon and you’ve probably seen the great photos of Lindsay Lohan showing off her luxuriously bronzed skin. (I’m trying to get those photos!)
The new Sevin Nyne tanning mist, which will launch online on April 15th at Sephora, is named for Lindsay’s favorite numbers (just like the 6126 leggings were named for Marilyn Monroe’s birthday). Lindsay says:
“As much as I love the sun, it is so bad for your skin. I have tried every product on the market …read more

Lindsay Lohan’s Stay Gold Collection

February 28, 2009 by Arieanna  

Lindsay Lohan’s Stay Gold Collection

Lindsay Lohan recently confirmed that her new self-tanning products will be sold at Sephora. Back in September, Lindsay launched a brand development firm called Stay Gold. The first product for this firm was announced to be a self-tanner, although it will also included expanded fashion items that go with Lindsay’s 6126 leggings line.
Radar reports that Lindsay’s new line, the Stay Gold Collection, will be out this Spring! The collection will include a self-tanner along with other cosmetics such as a bronzer and a tinting cream.
Lindsay, whose skin is quite pale, has a lot of experience using tints and bronzers. …read more

Lindsay Lohan Talks Weight & Design Projects

February 23, 2009 by Arieanna  

Lindsay Lohan Talks Weight & Design Projects

Lindsay Lohan spoke with E! about her weight. While at the Mercedes Benz Post-Oscar party, Lindsay also shared her excitement that Sean Penn won Best Actor for his work in Milk. On the topic of her weight, Lindsay says:
“I haven’t changed my eating habits. I go to yoga once a week, but I don’t go more than that because I’m too lazy.”
So, with her eating habits in tact, Lindsay again makes reference to the stress in her life. Lindsay says she’s been taking a lot of meetings for movies, as well as for her other design projects under her …read more

Lindsay Lohan Launches Brand Development Firm

September 25, 2008 by Arieanna  

Lindsay Lohan Launches Brand Development Firm

Lindsay Lohan has put her business hat on to launch a new brand development firm called Stay Gold. Their first new product under development is a self-tanner expected to hit the markets in 2009.
Stay Gold LLC was developed by Lindsay Lohan, her manager Jenni Muro (who Lindsay also started a film company with 8 months ago, Crossheart Productions), Kristi Kaylor and Sarah Haynes Heath.
Lohan “has a huge amount of exposure [to] many brands and products,” said Kaylor, 36, a former TV producer who had launched an online teen network with Jennifer Aniston and ran Warnaco’s junior swim business. …read more


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