Sevin Nyne Tanning Mist Coming Soon

March 18, 2009 by Arieanna  

Lindsay Lohan’s much-anticipated new line of bronzing products has announced the first product - Sevin Nyne! The Sevin Nyne self-tanning mist is coming soon and you’ve probably seen the great photos of Lindsay Lohan showing off her luxuriously bronzed skin. (I’m trying to get those photos!)

The new Sevin Nyne tanning mist, which will launch online on April 15th at Sephora, is named for Lindsay’s favorite numbers (just like the 6126 leggings were named for Marilyn Monroe’s birthday). Lindsay says:

“As much as I love the sun, it is so bad for your skin. I have tried every product on the market and never found something that I loved.”

The product was developed with Lori Simon, a “tanning expert” who has been bronzing Lindsay for events for many years and who helped her perfect the recipe. The chemical-free Sevin Nyne has DHA as the active ingredient, with caramel, Chardonnay extracts, gogi berry and a sugar-coconut base as other elements. It was important to Lindsay to have a natural product. The color from using the mist will last 4-5 days, less than other products, but it’s a much more natural alternative. Lindsay also says Sevin Nyne is streak-free and “smells delicious”. Read more

Lindsay Lohan’s Stay Gold Collection

February 28, 2009 by Arieanna  

Lindsay Lohan recently confirmed that her new self-tanning products will be sold at Sephora. Back in September, Lindsay launched a brand development firm called Stay Gold. The first product for this firm was announced to be a self-tanner, although it will also included expanded fashion items that go with Lindsay’s 6126 leggings line.

Radar reports that Lindsay’s new line, the Stay Gold Collection, will be out this Spring! The collection will include a self-tanner along with other cosmetics such as a bronzer and a tinting cream.

Lindsay, whose skin is quite pale, has a lot of experience using tints and bronzers. She wanted to create something with a nicer smell and with all-natural ingredients.

Image: Pacific Coast News

Lindsay Lohan Talks Weight & Design Projects

February 23, 2009 by Arieanna  

Lindsay Lohan spoke with E! about her weight. While at the Mercedes Benz Post-Oscar party, Lindsay also shared her excitement that Sean Penn won Best Actor for his work in Milk. On the topic of her weight, Lindsay says:

“I haven’t changed my eating habits. I go to yoga once a week, but I don’t go more than that because I’m too lazy.”

So, with her eating habits in tact, Lindsay again makes reference to the stress in her life. Lindsay says she’s been taking a lot of meetings for movies, as well as for her other design projects under her company, Stay Gold.

Lindsay let drop that she’s doing a self-tanning line for Sephora and that she’s doing a diamond jewelry line (no fashion house announced).

Lindsay Lohan Interview

Image: Pacific Coast News

Lindsay Lohan Tonight at Nordstrom

December 8, 2008 by Arieanna  

Lindsay Lohan will be doing a personal appearance tonight from 6-8pm at Nordstrom in the Grove to launch her line of 6126 Leggings!

If you are in the LA area and want to meet Lindsay, all you need to do is go by Nordstrom tonight and buy a pair of her 6126 leggings. A percentage of the sales from the products tonight will go to a cause close to Lindsay’s heart - for ovarian cancer research.

Photo: Lindsay Lohan showing off a moustache necklace, perhaps her way of supporting Movember?

Via LA Times Image: Newscom

Lindsay Lohan talks politics

November 11, 2008 by Arieanna  

Lindsay Lohan sat down to talk with Access Hollywood about her new 6126 Holiday Collection leggings, and leggings in general, but also about politics. Lindsay has been vocal about wanting Barack Obama for president, but makes slip an un-PC reference to him in the interview above as a “colored President.” However, if you brush that aside, Lindsay has great things to say about getting youth out to vote and about Prop 8. Lindsay says she got “chills” during Obama’s speech.

Lindsay also talks in the interview about Ugly Betty, about women’s cancer research, and about why she loves doing movies (Lindsay say she feels “blessed” to be able to be in movies). The second part of the interview should air soon!

6126 Holiday Collection Leggings

November 6, 2008 by Arieanna  

Lindsay Lohan’s brand of leggings, 6126, will be available this week with the special limited edition Holiday Collection at the following stores:

In some cases, the 6126 Holiday Collection is not yet listed online, but there are two stores and three new designs already available to order!

Here’s a preview of some of the new Holiday Collection items - the Gable Basic ($80), Dom Basic Zipper ($128), and Glimmer Stirrup ($100). Fabulous, aren’t they?!

Of interest, the photoshoot for the first collection of 6126 leggings was done right outside the Lisa Kline store! Some of that original collection can still be found at Intuition.

And remember, Lindsay Lohan is scheduled to be in Las Vegas this Friday for a special launch of her Holiday Collection at PURE.

Images: Newscom, lisakline, Intermixonline

Lindsay Lohan Launches Brand Development Firm

September 25, 2008 by Arieanna  

Lindsay Lohan has put her business hat on to launch a new brand development firm called Stay Gold. Their first new product under development is a self-tanner expected to hit the markets in 2009.

Stay Gold LLC was developed by Lindsay Lohan, her manager Jenni Muro (who Lindsay also started a film company with 8 months ago, Crossheart Productions), Kristi Kaylor and Sarah Haynes Heath.

Lohan “has a huge amount of exposure [to] many brands and products,” said Kaylor, 36, a former TV producer who had launched an online teen network with Jennifer Aniston and ran Warnaco’s junior swim business. “She knows what is missing from the marketplace.”

The starlet, turned fashion and beauty entrepreneur, will also be developing out the “6126 by Lindsay Lohan” brand, which is currently just the leggings line. The leggings line sold out soon after it launched, but the company has plans to extend the line to have a lower-priced series of leggings to appeal to the mass market (instead of just high-end leggings). They are expected to make it to the shelves next spring.

They opted to create a new brand with 6126 products, rather that tagging Lindsay Lohan’s name onto various products, in order to help make the brand accepted on the retail floor.

Stay Gold is developing the new self-tanner for the 6126 brand. It will be an odor free product with all-natural ingredients. Lindsay is said to be working on the product, prompted by her own fair skin and desire to have a product that works well. You can expect to see the new self-tanner hit higher-end stores like Nordstrom and Sephora.

A new shipment of 6126 leggings is on its way to retailers such as Henri Bendel and Intermix in New York, Harvey Nichols in London, and Intuition, Madison and Lisa Kline in Los Angeles.

Sources: WWD, NY Mag, Bella Sugar Image: used with permission by Newscom


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